Make communication a two-way exchange with virtual numbers
If your business uses SMS messaging as part of its customer communications strategy, chances are you have considered the merits of virtual numbers
Virtual mobile numbers – long code and short code – make SMS messaging truly interactive and are invaluable if you need to receive messages from customers.
Benefits of virtual numbers
Virtual numbers deliver a range of opportunities for businesses.
- Interactivity – The capacity to receive, as well as to send, SMS messages makes a conversation possible between you and your customers.
- Endless potential – Virtual mobile numbers open up a world of possibilities for communication, from customer support to ad campaigns.
- Simple and direct – Inbound SMS is a fast, easy and reliable way for customers to engage with brands or reply to prompts.
- International – Virtual numbers can be chosen for an array of countries, making connections locally around the world.
A long code is a standard number that can be used both to send messages and make calls. Long codes offer a personalised customer experience and are great for communicating one-on-one.
Long codes allow you to send and receive messages with a unique number that looks like an ordinary phone number.
Typically, a long code is used by companies for service-related communication, such as delivery information, account details or other customer service issues.
A short code is a 5-6 digit number used to send SMS messages with customers texting a keyword to opt-in to receiving messages. Short codes are easy-to-remember and, as such, are a great tool for mass promotional messages and high volumes.
SMS short codes are used for marketing and security matters, such as, promotions, two factor authentication and alerts.
MessageCloud is a multi-award winning mobile messaging technology provider. Its cloud-based SMS and messaging products enable companies to set up and manage one-way and two-way communications effortlessly. Plus, it offers products to analyse phone numbers, verify users and accept payments by mobile.
With its range of products, ‘Send’, ‘Numbers’, ‘Verify’, ‘Analyse’ and ‘Pay’, MessageCloud delivers tools that maximise mobile marketing; from virtual numbers to payment systems for carrier billing. And with more than a decade of delivering messages for diverse markets around the globe, it is a service on which you can rely.