According to Bank My Cell, the number of smartphone users in the world today stands at 6.6 billion – approximately 84% of the world’s population. With stats like this, it’s little wonder that text messages have become an essential part…
This year’s Commonwealth Games saw a big first for the world of eSports. A pilot event at the 2022 Birmingham Games, co-funded by the Commonwealth Games Federation (CGF) and the Global Esports Federation saw eSports included in the event for…
Let’s face it, there are lots of mobile messaging providers out there. In fact, you would be forgiven for thinking that one is much the same as the next. But there is something that makes MessageCloud different. We are one…
Mobile phone usage is higher than ever before, thanks in no small part to Covid-19. A survey by global trade body The Mobile Ecosystem Forum (MEF) engaged with 6,500 mobile users across ten countries and found most were using their…
How businesses can use two factor authentication to prove people are who they say they are and minimise cybercrime. Let’s face it, password management can be really difficult. Most of us manage multiple passwords, both as employers and consumers. But…
Have you ever wondered how many mobile phones there are in the world? According to Statista, the number of mobile users rose to 7.1 billion in 2021. This figure is forecast to reach 7.49 billion by 2025. And customers are…
Carrier billing is experiencing something of a growth spurt. End user spend is forecast to increase by 36% over the next two years, growing to $73.8 billion in 2024, from $54.4 billion in 2021. That’s according to a report by…
If your business uses SMS messaging as part of its customer communications strategy, chances are you have considered the merits of virtual numbers Virtual mobile numbers – long code and short code – make SMS messaging truly interactive and are…
Is your business ready for Christmas? According to the Office for National Statistics (ONS) retail sales in Great Britain rose by 0.8% last month. This was partly as a result of consumers starting their Christmas shopping early than usual to…
1. Open Rate The average open rate for SMS messages is 98% compared with 20% for emails. 2. Response Time On average, it takes someone just 90 seconds to respond to an SMS message compared with 90 minutes to respond…